Background
Huawei, a global Telecom device and services enterprise across 28
markets, previously relied on their PR agency to provide industry insight
Years of services - 5 years
Users - Public Relations and Communication Team, Product Team

Why Huawei uses Meltwater?

• Monitor - stream live data to track responses for broad set of Huawei products in real-time
• Branding - track negative comments on Huawei products’ features
• Benchmark - analyse competitor SOV at a product category level against a very wide set of competitors
• Expansion - track emerging trend in information technology sector such as AI
• Showcase Meltwater live data stream at the World Mobile Congress